Trench Group:global campaign
Bodoni's strategic approach and generative photography.
Bodoni's strategic approach and generative photography.
"We Power the Magic" translates Trench Group's identity through a structured working method. The strategic direction of Agenzia Bodoni guides the visual execution by Luca Patrone, advertising and fashion photographer who uses artificial intelligence as an authorial tool. An approach that turns the brand's industrial DNA into a visual narrative that is rigorous and scalable across every medium.
